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Innocent Drinks Company Details
|342 Ladbroke Grove|
Innocent Drinks in a nutshell:
We started innocent in 1999 after selling our smoothies at a music festival. We put up a big sign asking people if they thought we should give up our jobs to make smoothies and put a bin saying Yes and a bin saying No in front of the stall. Then we got people to vote with their empties. At the end of the weekend the Yes bin was full so we resigned from our jobs the next day and got cracking.
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What Innocent Drinks have to say...
Recently, we realised we hadn't updated our kids smoothie packaging in a long time. so, we decided to give it a bit of a makeover. Basically, we made it all colourful and put some really big fruit on it. Fancy.
While the new look has been a hit with most little ones, a lady called Jo got in touch to say that her autistic son, Zac, was struggling to adjust to the change. This was a big problem as our drinks had been the main source of fruit & veg in his diet.
We wanted to help Jo and Zac, so we put our heads together and created a little pop-up book to explain things to him in an interactive way (which you can see in the photo above) . Jo <="" p="">got back to us to say that Zac loved the book, and was happily drinking our smoothies again. Absolute music to our ears.
We've since heard from a few parents of autistic children that their little ones are also finding it hard to adjust to the drinks' new look. If you think the book is something that could help them understand things a bit better, you can print out a copy from this pdf which also includes a few instruction on how to put it together.
You think you know your colleagues. You say hi to them in the morning. You chat about the news or the sport or the latest TV drama. Maybe you talk about something a bit more personal and, over time, you really get to know them. But, on the whole, they don’t often surprise you. You know them, they know you, everything carries on as normal.
You definitely don’t expect to one day find out that they’ve spent their time outside work carving miniature fruit sculptures for their pets.
And yet recently we’ve discovered that Paul does exactly that for his two tortoises, Gary and Paul, who he makes intricate presents for out of food. Such as these recreations of the London Olympics:
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